Workflow that Works

A consistent framework for collaborative creative teams

The Workflow that Works Program improves team dynamics and productivity through functional adjustments and structural realignments. Grounded in Agile Marketing principles, it fosters success through these five key attributes proven for effective teamwork.

agile attribute customer focus
agile attribute shared ownership
agile attribute continuous improvement
agile attribute adaptability
agile attribute transparency

During more than 20 years of working with advertising agencies and marketing teams, I’ve seen how improving any one area improves the effectiveness of all the others. The Workflow that Works Program drives better outcomes and a culture of continuous improvement.

Enhanced team collaboration and productivity

You’ll see improvements in key areas like customer focus, transparency, adaptability, continuous improvement, and shared ownership for cohesive, efficient teamwork and better goal alignment, helping your team overcome growth challenges.

You will see improvements in the following areas:

Professional development and confidence

Your team will receive ICAgile certification, demonstrating a commitment to learning and Agile principles, boosting individual confidence, and ensuring a skilled, improvement-oriented team capable of managing growth effectively.

Alignment with Agile principles

Your team will gain a deep understanding of Agile principles, fostering flexible and responsive marketing strategies, allowing quick adaptation to market or customer needs, and facilitating organizational growth.

Sustainable transformation

You’ll see a structured approach ensuring sustainable changes, continuous improvement, and adaptability, enabling your team to effectively respond to new challenges and growth opportunities.

Improved financial success

Your team will enhance collaboration and optimize processes, leading to more effective marketing campaigns, better market performance, and increased revenue, aiding in overcoming growth barriers.

Your investment in workflow improvement:

Starts at $68,000 for 5 months of engagement - see steps and timing below.

We will sync the actual price, effort, and duration before we begin. Work will rely on the roadmap we create together, available resources, and access to team members. 

Program Format

The Workflow that Works program is organized in three steps to align the team around the problems we want to solve, design what success will look like, and guide the team through the plan‘s implementation.

My commitment to your path ahead.

Embarking on a transformation journey can be challenging, but I am dedicated to making it manageable and enjoyable.

With over two decades of experience working with creative teams, I understand your challenges and aspirations. I will tailor our program to meet your unique needs, ensuring it is relevant and impactful.

Together, we will navigate change with a focus on collaboration, efficiency, and continuous improvement.

Every step will enhance team cohesion and drive business success, making your journey to a more agile organization a rewarding experience that empowers your team and fosters innovation and growth.